Auto-post your releases to social (overview)
Pick the networks you use, connect once, then let Rollout announce every release with cover art on a schedule — Facebook, Instagram, and more.
The Social page turns a release into an announcement and posts it for you — with your cover art — on the networks you choose. You do not have to set up every network. Rollout never posts from a shared “Rollout account”; each connection is yours.
1. Choose your networks
- Open Social in the console, then click ⚙ Connections.
- Under Choose your networks, tap only the platforms you actually use. Setup for those alone appears below.
- Finish the short setup for each one (the steps are different per network — follow the guide link). Always click Send test post before you schedule a real campaign.
2. Write & schedule
- Pick the network and the release (you need at least one connected network and a track in Rollout).
- Write your announcement. Keep it short enough for that network (Bluesky and X are tight; Discord can be longer).
- Pick a cadence (default: daily for about 10 days, then every two weeks) and Schedule. Cover art is attached when the track has artwork.
Managing posts
- See everything queued in the monthly calendar (or switch to a list). Cancel a pending post from there.
- A post marked Failed means the connection stopped working (link deleted, password revoked, or you need to connect again). Reconnect under ⚙ Connections and reschedule.
Setup guides (start with what your fans use)
Most musicians care about Facebook and Instagram first. The others are optional — only connect them if you already use them. Every network posts from your account; Rollout never posts from a shared company account.
Where most fans are
- How to connect Facebook — posts to your music Page
- How to connect Instagram — sign in with Instagram (no Facebook needed)
- How to connect TikTok — cover picture + text (posts stay private until TikTok approves your free setup)
- How to connect X — posts to your X account. You must buy credits from X (about 20¢ per post with a link)
Only if you already have these communities
- How to connect Discord — posts into a channel on your server (not Rollout’s)
- How to connect Bluesky — posts to your Bluesky account
- How to connect Mastodon — posts to your Mastodon account
Social auto-post is a Pro feature. Free users can disconnect old links but cannot connect new networks or schedule posts.
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